Affiliate Marketing Point 18: Understand The Importance of An Affiliate Program
Affiliate Programs: Setting Up Your Own Affiliate Program
After you’ve been an affiliate for a while, you may develop your own product, or purchase master resell rights to a product, which would allow you to start your own affiliate program, where other people sell the product for you, for a commission.
An affiliate program for your product gives you the ability to reach people in your market that you may not have reached any other way. While you will be paying out commissions to your affiliates, and there may be some initial cost in getting the program set up, you will find that you profit more by having an affiliate program.
An affiliate program essentially gives you your own private army of salesmen, all selling your product. Of course some affiliates will sell more than other affiliates, and some affiliates won’t sell anything at all, or even take any steps at all to sell your product – but the ones who do make an effort will earn you profits.
Imagine trying to contact the entire world all by yourself. There would be a massive involvement of time, money, and energy, and you probably still couldn’t reach everybody that you need to reach. With an affiliate program, you don’t have to. Your affiliates will go out and spread the word for you. They can reach more people in a shorter amount of time than you can by yourself, and this means that you make more sales faster.
Depending on your product and the countries that can make purchases through your merchant processor, you can literally have orders coming in from around the world in a matter of a couple of weeks after launching an affiliate program for your product.
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